Senior Account Director
As Senior Account Director at RQ — a relationship marketing agency — Katy quarterbacks a team of producers and account managers, with a focus on consumer-brand engagement, including live programming and pandemic-friendly digital events and at-home experiences. Since joining RQ in 2018, Katy has helped bring to life events and experiences for HBO, HBO Max, Google and YouTube, including YouTube's Gaming, Originals, TV and Music properties. Notable experiences include an at-home prohibition dinner for HBO's Perry Mason, a weekend-long Coachella experience for YouTube Music, Google's Pixel 4 launch for #teampixel, and YouTube Gaming presents Fall Guys Season 2 Celebration livestream tournament benefiting UNICEF.
Prior to joining RQ, Katy shaped marketing and growth strategies for startups like Harper Wilde and go-to-market product launches for brands like Sephora. She has experience leading the social team at a full-service agency for clients like Carhartt, Christie Cookie Co. and Archer Hotels, and returned to her alma mater Troy University as an adjunct professor teaching Advertising Media Planning. Katy's expertise lies at the crossroads of brand experiences, social and digital amplification, and relationship building, helping brands fully realize the opportunities they have to deepen their emotional connection with consumers.