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Erica Roberts

Executive Creative Director

Erica Roberts


Erica has spent nearly two decades bringing creative energy to both her teams and clients. She’s created breakthrough brand stories and experiences across countless categories, from finance to fast food, beer to consumer packaged goods. As Executive Creative Director at Publicis NY,  Erica has successfully led the launch of new brands as well as repositioned and reinvigorated iconic American brands for J.M. Smucker, P&G, Nestle and Red Lobster.  Erica has also created award winning work on TGI Friday’s and Heineken. Before joining Publicis in 2005, Erica worked at McCann Erickson NY. Erica is currently the chair of her son’s fifth grade yearbook committee, a commitment she regrets on a daily basis.